50 years refreshing moments and building the future
For five decades, Corporación del Fuerte has been a key player in the beverage industry, growing with a clear purpose: to create experiences that bring people together and refresh everyday life. What started as a regional operation in Northern Mexico has evolved into a company with a strong presence across the Northwest, serving thousands of customers and communities.
Today, we operate three modern production plants, supported by 16 distribution centers, and a team of more than 4,200 employees committed to excellence. Our reach extends beyond borders, exporting products to the United States and Canada, while maintaining deep roots in the regions we serve.
More than bottling beverages, we bottle trust, opportunities, and well-being. Our organizational culture is built on seven core values: Honesty, Customer Service, Teamwork, Responsibility, Continuous Improvement, Communication, and Social Responsibility. These principles have guided our growth and inspired initiatives that make a difference, such as recovering over 70% of PET and reducing water consumption by 30% in the last decade.
As we celebrate 50 years of history, we look ahead with the same passion that brought us here: toward a future that is digital, sustainable, and innovative, where every team member plays a key role in shaping the next 50 years.
Join Corporación del Fuerte and be part of a company that transforms lives, communities, and experiences.
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